Exactly How AI is Changing Efficiency Advertising CampaignsHow AI is Changing Efficiency Advertising CampaignsArtificial intelligence (AI) is changing performance advertising projects, making them more customised, exact, and effective. It allows marketing experts to make data-driven decisions and maximise ROI with real-time optimisation.
How to Track Conversions Effectively With Performance Marketing SoftwareA conversion can be anything from a newsletter sign-up to a purchase. It could also be a downloaded eBook or a contact form submission.
How to Use Google Information Workshop for Performance Advertising And Marketing CoverageGoogle Information Studio has pre-built layouts to assist you develop an advertising performance dashboard. It also allows for basic customizations such as adding charts and graphs to represent information aesthetically.